If we see Google ranking fluctuations, that will be a good sign that Google is considering re-ranking URLs.

Definitely. Increasing CTR has a substantial impact on SEO by indicating to Google that your page is relevant and engaging, which can lead to higher rankings. Rand Fishkin’s well-known case study has long supported this idea, and the recent Google leak from May 2024 confirms that CTR is undeniably a crucial ranking signal.

Unfortunately, no one can guarantee results in SEO, as there are no certainties in this field. However, the strategy of boosting CTR is widely regarded as effective and is a go-to technique for many top SEO professionals. This is particularly useful if you have excellent content that isn’t getting visibility due to low rankings. The good news is that you can try SERP Empire risk-free with our 100% money-back guarantee. Test your campaigns, and if you’re not satisfied, you can get your investment back with no questions asked.

In a word, no. Technically, most off-site SEO techniques, even benign ones like link building, violate Google’s guidelines and could result in penalties. However, if boosting CTR were truly risky, it would be easy to use this method against competitors to get them banned. In practice, there’s nothing to worry about.

The timeframe for seeing results depends on the amount of traffic you purchase and the competitiveness of the keyword. For highly searched keywords, you’ll need more traffic to make a noticeable impact (e.g., 150 clicks won’t significantly affect a keyword with 10,000 hits per month). Additionally, it takes some time for rankings to stabilize. Most of our customers observe a significant increase in real organic traffic after about 6 weeks.